Metropolitan Group - real estate company in UAE, Austria, UK, Oman, expanding to Hong Kong.
As a Head of Social Media you will be responsible for leading a company’s social media team in creating and implementing social media strategies across variety of platforms (Instagram, Facebook, Telegram, Linkedin, TikTok, X, Threads for the time being) with global reach.
Tasks: * Organize and set up departmental workflow and internal processes for effective teamwork tailored to company’s goals. * Manage the team in social media department, setting up expectations, goals, priorities and deadlines with clear and straightforward communication across. * Evaluate performance of the team members and provide constructive feedback and guidance as required. * Create strategic marketing plan for each social media platform (Instagram, Facebook, Telegram, Linkedin, TikTok, X, Threads) and set the milestones for the team to implement. Track performance & KPIs: ER, qty of followers, viewings (youtube), sharings, time response on comments, leads & deals etc. * Plan, implement and monitor social media marketing paid campaigns key metrics to improve budget allocation and report to stakeholders on the performance. * Establish workflow to manage relationships with influencers and brand advocates to drive awareness and engagement. * Create a data-driven approach in managing insights and provide transparency for paid and organic social media activities. * Allocate and manage resources required for efficient implementation of marketing tasks across social media platforms for each business unit. * Assess and proofread content to align quality and agreed tone of voice across social media platforms.
Requirements:
* Fluent English and Russian both written and communication skills. * Good understanding of performance metrics in organic and paid social media. * Outstanding time management and organizational skills. * Ability to deal with a variety of tasks and projects under tight deadlines in an efficient manner. * 2+ years of experience managing the SMM team. * 5+ years overall in marketing and/or social media management. * Experience in global companies with worldwide reach is required. * In-depth knowledge of all social media platform and required marketing and content strategy for each. * We offer: - We are willing to consider your salary range. salary in USD; - Work remotely from anywhere in the world; - Contract with a legal entity in Dubai. - Paid vacation and sick leave
Employers look at your profile first, but you can also accompany your response with a few words to draw attention to your most important professional or personal qualities.
Contacts: Anna Muraseva @murasevaa (Telegram) or cv@hrpartner.agency